Sales vs. Marketing: Fight for the Throne #infographic

Sales vs. Marketing: Fight for the Throne
Sales vs. Marketing: Fight for the Throne:
Let's face it: you don't have to watch the renowned HBO series Game of Thrones to see a competition like the Starks and Lannisters. There is a similar struggle for authority and recognition every day in the modern office— between sales and advertising. Aligning your company's sales and marketing departments can be a daily challenge with separate goals, motivations, and tools. It can be hard to find any common ground to bring them together with each team staking their claim to separate business process areas. However, when sales and marketing work together to build leads, nurture relationships, and close deals, a company can thrive. There's a lot at stake in this battle

Sales vs. Marketing: Fight for the Throne #infographic

infographic by:www.pardot.com
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