Overview of Email Appending #infographic

Overview of Email Appending
Overview of Email Appending:
E-mail appending also referred to as e-appending is a marketing practice involving the collection, combined with the vendor's e-mail address and the acquisition of recognized customer data (first name, last name and postal address). The goal is to raise the list of e-mail members to send information to customers through email rather than traditional mail. The email attachment is a controversial procedure in the email marketing world. Criticism says email is against best practices to people who never have explicitly opt-in. A supplementary email method includes either a corporate or consumer database of contacts with name, address and company name.

Overview of Email Appending #infographic
infographic by:www.esalesdata.com
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